Knowing Your Numbers - Part 2 - Pricing your cakes tutorial

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Cake business lesson: Knowing Your Numbers – Part 2
with Martin Robertson
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1. Knowing Your Numbers - Part 2

By clicking here you can download and then use and save your very own version of Martin’s Worksheet. If you don’t have an application similar to Microsoft Excel simply click here where you can download a safe, free application that will enable you to open and edit the worksheet. The worksheets are excellent and will really enable you to take control of your finances.

NOTE: You need to download and save your own version as the linked version is read only.

Here Martin further explains the other numbers you need to know including your own lifestyle costs and how to set achievable financial goals. By using these worksheets you will be able to do sales analysis and see if your current practises are sustainable. This then allows you to see what adjustments you need to make to achieve your “inspiring lifestyle”.

Knowing your numbers is one of the most important aspects of running any cake business. Knowing how much is coming in and your overheads is vital for any successful professional cake decorator and in this short tutorial we further explain the other numbers you need to know including your own lifestyle costs and how to set achievable financial goals to run a thriving business.

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Martin Robertson

Martin Robertson

Martin qualified as a Chartered Accountant in 1990 before taking the big decision to go self-employed in 1996. For many years Martin was the traditional accountant offering compliance services and little in the way of business advice. By 2010 Martin was worn down by self-employment and decided that his business life had to change, so that it was working for him, rather than him working for it! Martin went through a period of significant personal development, and a by-product of this was his book  “Your 60 minute business transformation” which details his business story, stories of some of the mistakes, what he learnt from them and suggestions so that the reader does not make the same mistakes.   After writing the book Martin realised that there must be many business owners who had made the same mistakes as he had, and that many probably found it difficult to get help; as a result he set up We Are Business Transformers Ltd with his wife Susanne Harrison. You can find out more about Martin by visiting   Now, Martin is one of the most innovative, customer focused accountants, passionate that business owners know their business numbers. For Martin knowing where your business is going is one of the most important factors for any successful business.
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