Wedding consultation - pre-appointment details - Cake Business Tutorial

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Wedding consultation – pre-appointment details
with David Brice
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1. Wedding consultation - pre-appointment details

Pre-appointment details

  • Encourage bride to research and come along with ideas and possibly materials
  • Ensure that she has seen some of your designs and the associated prices
  • Find out the venue beforehand so you can do your research

We will be following this wedding appointment right the way through to delivering the cake and we’ll film every part of it for our Pro members to give you a complete guide on how to run an appointment complete with the occasional upsell, follow up the appointment, create the cake and finally, deliver the wedding cake. You’ll watch Paul live as he shows you how to create a special occasion for the Bride and at the same time, make a real profit from an appointment.

This is an extremely important part of any Bride’s big day so there is a lot of responsibility on your shoulders but if you get it right, there is also a lot of reward in the form of a fruitful business that can keep on growing.

For helpful business downloads, details of our monthly Live Q&A and Pro Member discounts see PRO BENEFITS

David Brice

David Brice

David Brice is the lead business tutor with CakeFlix, which has won Cake Masters awards Best Learning Experience in 2014, 2016, 2017, 2018 & 2019.
David´s career started in the Army then he moved over to become a civil servant with the MOD then latterly the Scottish Government.  His job prior to leaving was as a speech writer for the Transport Minister, which came with huge kudos, good salary and great pension. However, he wasn´t fulfilled, he knew that there was more to life than the role that he found himself in.
David knew Paul for a couple of years before Paul started his Cake Business in 2002, helping with some of the paperwork and admin required to set up a business. As Paul´s success grew it was clear that his business needed more support so in 2005 David left the security of his job and joined Paul in the cake business. That was a leap of faith as David had not, and still hasn´t, decorated a cake. However, he could see the potential and they grew the business to seven outlets with 35 staff. It wasn´t all plain sailing and its the highs and lows of that journey along with a lot of studying on business best practice that he shares in his Cake Business tutorials.
Paul and David sold the cake business to concentrate on teaching and are passionate about sharing their knowledge and experiences to help others.
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