1. What is SEO and why is it important
In this lesson Mark not only explains what SEO is and it’s importance but goes on to explain how google’s ranking process works as well as what a link is. Sometimes we can assume everyone knows what a link is and so Mark goes a step further to explain what is behind the link..HTML Code.
2. Link building - What makes a good link
3. Tactics to use when link building
NOTE: Ignore reference to DMOZ registration as this is no longer relevant.
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